About Us

At Lore, we believe in the transformative power of stories. Our mission transcends mere collectability; we are custodians of history and harbingers of inspiration. Guided by the principles of fostering strong beliefs in living a purposeful life for the betterment of all people we commit to illuminating the path for individuals to explore and realize their potential. Our core values lie in celebrating and elevating the narratives of great African Americans and the organizations founded to support African Americans and other underserved demographics.

Lore is not just a brand; it's a beacon for change. Through our meticulously crafted collectible figures and an array of other collectibles, we weave a tapestry of stories that have been muted, erased, or ignored. Each piece is a confluence of art and education, designed to entertain, inform, and inspire. We are dedicated to shedding light on the richness of African American history and culture, ensuring that these stories resonate with people from all walks of life.

Our vision is a world where every individual acknowledges the profound contributions of African Americans and recognizes the strength in our collective diversity. Lore stands as a pillar of awareness and appreciation, fostering a community that celebrates heritage, champions equity, and emboldens future generations to embrace their identity and potential fully.

We are Lore – Where innovative artistry is rooted in history.